![]() ![]() This is a stunning number that underscores the importance of performance in the sites we build for our clients. responsive, he referenced a study conducted by Compuware that stated “74% of mobile web users will abandon a site if it takes longer than 5 seconds to load”. In his excellent presentation on mobile vs. I recently had the opportunity to see Brad Frost speak at the Breaking Dev Conference in Dallas last September. If we’re serving bloated pages that take 15 seconds to load on a mobile device, I think we would be hard pressed to call that an “optimal” viewing experience. Optimizing a user’s experience is more than just accounting for the visual aspects of the page. In his groundbreaking book Responsive Web Design, Ethan Marcotte talks about responsive web design as being a design approach that can adapt and optimize itself for the myriad of devices that can potentially access a site. One aspect of responsive web design that has become a focus of the technology team at mStoner is performance. Responsive is here to stay, and with this shifting landscape comes a whole new set of problems that need to be considered. Almost every new project I’ve worked on over the past year has been designed and developed as a responsive website, and over that same timeframe mobile usage on the site alone has more than doubled. Most colleges and universities realize the necessity to serve pages that function properly across the many different devices that visit their website. ![]() ![]() Whether or not to address those needs is no longer a question, and stakeholders no longer need convincing. I can remember being on client calls, repeatedly having to build a case for the need to address mobile devices on our clients’ websites. ![]()
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